Tuesday, August 24, 2010

Buy Autoresponder - Do any really provide value AND ease of use?.

The moment you go out to buy autoresponder the question immediately comes up, of the many autoresponder being offered, which offers the best value for money coupled with ease of use?

One of the most essential tools any marketer, online or offline, needs to have is an email autoresponder to automate the process of keeping in email contact with prospects and / or customers.

All knowledgeable marketers and business owners will tell you that their email list (database) is one of the biggest assets their business owns, simply because it is by keeping in contact through their autoresponder, developing a trusting relationship over time, and selling to their list time and time again that the profitability of their enterprises has exploded.

For all of that, when you go to buy a autoresponder, you still have to ponder how much it will cost you each month and insure you will get good value for money.

The next problem that comes up is how straightforward is the autoresponder to make use of, and how to use an autoresponder - is it easy to learn.

Therefore you want to be looking at both ease of use and what training is on hand in how to use an autoresponder.

One of the things that muddies the water as you contemplate your preferences is the huge quantity of opinion out in the market place. Opinion that is often inaccurate and heavily influenced by the smart promotion and the brand name recognition of the 'big boy's' like Aweber and GetResponse. The snag with free opinion is it is regularly about as much use as you paid for it - nothing.

Let me drop a couple of facts on you, to guide you as you move to make a decision:

1) I have used both the 'big boys' and I have used the lesser well known 12SecondCommute autoresponder.

2) All three have high delivery rates - your emails do get through.

3) While the 12SecondCommute autoresponder are by far the easiest to use, you can learn to use the others - it just takes a bit longer.

4) For a list with 500 subscribers, Aweber and GetResponse charge about $18 a month.

5) At 12SecondCommute a list of 1000 subscribers is only $9 a month

6) Aweber and GetResponse provide no other services, 12SecondCommute provides 7 other services - capture page builders, contact manager, ad and url tracking, hosted blog, conference centers, and the list goes on.

 
So that's a quick overview to help you buy autoresponder  and how  to learn how to use an autoresponder effectively and you will discover additional valuable information by clicking on any of the two links in this paragraph.

AllanJames - the StartBusinessMentor
Aug 25 2010
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Allan R James
Founder, Quantum Worldwide Enterprises
Christchurch, New Zealand
Phone: +64 3960 7555
Skype: contact_allan 

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